5 Key Insights from Nike Direct-to-Consumer Expansion
Introduction to Nike’s Direct-to-Consumer Evolution Nike’s innovative leap into the direct-to-consumer (DTC) market has profoundly altered the retail and e-commerce arenas, positioning the athletic powerhouse as a trailblazer in offering customers a more intimate, bespoke shopping odyssey. The DTC focus enables Nike to forge stronger customer allegiance, leverage insightful data analytics, and funnel cutting-edge products … Read more